1972 AMC Ambassador proposal by Brooks Stevens
Design Notes

Proposed 1972-73 design could have saved AMC from ill-fated 1974 Matador coupe

by Steve in Design Notes 19

(EXPANDED FROM 2/4/2022) The above image shows an early design proposal by Brooks Stevens for a redesigned AMC Ambassador planned for 1972-73. The car has vague similarities to mockups pictured in a Patrick Foster (2013) book — which were scrapped. Instead, AMC came out with the radically styled 1974 Matador coupe and a facelift of its [...]

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1957 Nash Ambassador
Multimedia

Three videos: The death of car culture, rich people’s cars and the 1957 Nash

by Steve in Multimedia 6

Our first video, from the YouTube channel America Revisited (2026), argues that the country’s car culture is dying off with the Baby Boomers. The video goes on to suggest that car culture was about “freedom in a specific form affordable to a specific people in a specific moment that history handed to one generation and then quietly closed the door.” The video points [...]

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