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Proposed 1972-73 design could have saved AMC from ill-fated 1974 Matador coupe
The above image apparently shows an early design proposal by Brooks Stevens for a reskinned AMC Ambassador planned for 1972-73. The design has a resemblance to mockups pictured in a Patrick Foster (2013) book. These […]
Could Studebaker have come out of the 1970s as successful as Jeep?
(EXPANDED FROM 4/23/2021) A few years ago our story on Brooks Stevens’s redesign of the 1964 Studebaker generated enough debate that I decided to further flesh out an alternative scenario. To wit, Studebaker would have […]
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