(EXPANDED 10/31/2022) Did Oldsmobile revolutionize the car industry, as Mark J. McCourt (2020) has suggested? In a Hemmings article he described how Oldsmobile had been a leader in technological advancements such as high-compression V8s, turbocharged […]
This oversized hardback book is a compendium of Volkswagen advertisements produced by Doyle Dane Bernbach. The format is quite simple: The 364-page book consists almost entirely of ads — 500 in all. Content is grouped […]
The original pony cars have an exalted status among car buffs, but they also show how Detroit became increasingly out of touch with a changing marketplace. Our front page for June highlights two stories on […]
(UPDATED 11/18/2022) The original Ford Mustang was the automotive equivalent of The Beatles rock band. The American auto industry had never seen anything like it — a small sporty car that proved so popular that […]
“I would like to see the end of usurious financing in the auto industry. I know, good luck with that. Every time this business faces a crisis, the auto manufacturers somehow deem that the return of […]
Hemmings’ current “Find of the Day” (2020) is a 1968 AMC Javelin in a lovely metallic blue. Unfortunately, this car — like all too many surviving sporty coupes from the 1960s and 1970s — does […]
The American auto industry’s religious devotion to bigger, glitzier and more powerful cars shifted into overdrive after World War II. This month’s front page shows a number of different facets of this phenomenon. Our top […]
I was inclined to get the more recent edition of the Standard Catalog of Imported Cars: 1946-2002 (Covello, 2001) until I read Amazon.com reader reviews. I don’t tend to take these reviews very seriously but noticed an […]
Car buffs and academics may as well live on different planets when it comes to writing automotive history. Yet they need each other to counterbalance their weaknesses. That’s my takeaway from John A. Heitmann’s essay […]
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