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Multimedia
Satire of a 1960 VW ad essentially mimics marketing for U.S. compacts
(UPDATED 3/20/2023) Back in 1963, advertising executive Fred Manley presented a slide show parody about how to improve Volkswagen’s legendary “Think small” ad. The “best practices” he presented look hilariously misguided when applied to this […]

Multimedia
Ed’s Auto Reviews offers a lite but fun take on automotive history
A kind reader recently informed me about Ed’s Auto Reviews. These are relatively short videos on YouTube that cover a broad range of auto history topics. For example, a recently posted episode called “Mistake of […]

Current Events
Does Rivian lose more than $100,000 on every vehicle it sells?
Reuters recently reported that every time Rivian Automotive Inc. sells an electric vehicle, it loses “hundreds of thousands of dollars due to staggering raw material and production costs, their latest earnings statements showed” (Sriram, 2022). […]
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