One of the most underrated cars of the 1960s was the 1963-66 Dodge Dart. This “senior” compact anticipated the size of the contemporary family sedan during a time when the American auto industry was fixated […]
Patrick Foster (2023) recently suggested that a merger of Hudson and Willys could have made sense — and he devoted a Hemmings column to explaining why. This is an intriguing scenario, but I have a […]
(UPDATED FROM 5/7/2021) Warren Buffett has argued that the Number 1 problem a company can face is choosing the wrong chief executive officer. Buffett, who is CEO of Berkshire Hathaway, has said that over the […]
(EXPANDED FROM 6/3/2022) The 1970 Plymouth Barracuda and its sibling the Dodge Challenger proved to be a costly mistake that epitomized Detroit’s slowness in responding to changing times. Indeed, the Chrysler Corporation’s early-1970s pony cars […]
The late-40s and early-50s arguably had more design and engineering variety among U.S automakers than we would ever see again. That strikes me as a mostly good thing for consumers, but there were two downsides. […]
(EXPANDED FROM 9/9/2022) The 1975-80 AMC Pacer may have been a memorable car, but it was also a key factor in American Motors’ demise as an independent automaker. What’s particularly tragic is that the Pacer’s […]
(EXPANDED FROM 8/28/2020) The 1962-64 Plymouth is one of the most prescient U.S. cars of the 1960s. Aside from the 1953 Plymouth, the 1962 redesign represented the first serious effort by a Big Three automaker […]
Curbside Classic recently posted a 1977 Road & Track test of an AMC Gremlin with a new four-cylinder engine. This got me thinking about how American Motors’ purchase of a power plant from Volkswagen was […]
(EXPANDED FROM 9/29/2021) A few years ago Ate Up With Motor had an interesting exchange about how Sherwood Egbert’s departure as president of the Studebaker Corporation hurt its automotive division’s chances of survival. Egbert resigned […]
(EXPANDED FROM 10/11/2021) The death of Lee Iacocca in 2019 brought forth much praise for one of the American auto industry’s most visible leaders. Generally lacking from the obituaries was an acknowledgement that Iacocca’s success […]
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