Could the 1960 Comet have saved the Edsel?
“Then, in a postscript — and as if adding insult to injury — the most successful Edsel of all, the Comet, was built as a Mercury. The Mercury Comet was virtually indistinguishable from the Edsel […]
“Then, in a postscript — and as if adding insult to injury — the most successful Edsel of all, the Comet, was built as a Mercury. The Mercury Comet was virtually indistinguishable from the Edsel […]
For the February 1953 issue of Popular Mechanics, Automotive Editor Arthur R. Railton and Detroit Automotive Correspondent Siler Freeman interviewed three American engineers and designers after they returned from European auto shows. The following quotes […]
“Hard-eyed Townsend caught the industry with its pants down in 1962 when Chrysler suddenly offered its customers a five-year or 50,000-mile warranty on principal engine and power-train components on new cars. Industry practice at the […]
“[P]robably the guy that was most admired [by Ford Motor Company executive Lewis Crusoe] was [Robert] McNamara. He was a very concise speaker, he was a logician and prided himself that he was. He knew how […]
“A Dodge Charger? A piece of sculpture? What the hell kind of individual artistic statement can that be when 50,000 people a year make the same statement? Besides, you’ve got to admit that an objet d’art created […]
“For the past three model years, the industry has been tossing trial balloons at the American car buyer in an effort to determine ‘how small is compact?’ or, in other terms, what sizes of automobiles […]
“With the van boom booming and no sign of abatement, Detroit and the importers are headed for a second generation of vans — smaller ones this time. These will come in addition to existing sizes. […]
“Here is a marvelous high-speed touring car. Its comfortable ride and straight-as-a-die tracking on straightaways make it a very attractive vehicle for long-distance driving. Its front-wheel drive is also a great asset on wet, icy, […]
“PM asked 1000 new Valiant owners to be frank about their cars. This report is what they said and it reflects an enchantment with the compact concept. Here, for example, are some quotes: ‘This is […]
“For this writer, the Pontiac GTO not only defines the genre (it was a mid-size or intermediate body), but also the beginning and end of the Muscle Car Era; 1964-1974. Some might argue that the […]
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