The 1974 Ambassador’s ZiL-like styling shows how AMC had succumbed to “GM envy” in the 1970s. This car was so big and ugly that it was doomed to failure. Yet American Motors wasted scarce resources […]
The Standard Catalog folks offer a nice-looking book about muscle cars. Alas, the reference guide’s credibility is hurt by incorrect photos. The format for the Standard Catalog of American Muscle Cars: 1960-1972 has a lot […]
This is a scholarly book with a bit more product information than typical of the genre. Robert R. Ebert’s prose can be stilted but offers nuances not found elsewhere due to his careful parsing of corporate documents […]
First-person accounts by lesser-known auto industry leaders can add to the historical record in surprising ways. This is why the SAH Press, which is an arm of the Society of Automotive Historians, should be lauded […]
George Romney may have been one of the U.S. auto industry’s best post-war leaders, but he made eight big mistakes while leading AMC from 1954-62. Some of his bad moves were costly enough to almost […]
This oversized hardback book is a compendium of Volkswagen advertisements produced by Doyle Dane Bernbach. The format is quite simple: The 364-page book consists almost entirely of ads — 500 in all. Content is grouped […]
Hemmings’ current “Find of the Day” (2020) is a 1968 AMC Javelin in a lovely metallic blue. Unfortunately, this car — like all too many surviving sporty coupes from the 1960s and 1970s — does […]
The American auto industry’s religious devotion to bigger, glitzier and more powerful cars shifted into overdrive after World War II. This month’s front page shows a number of different facets of this phenomenon. Our top […]
I was inclined to get the more recent edition of the Standard Catalog of Imported Cars: 1946-2002 (Covello, 2001) until I read Amazon.com reader reviews. I don’t tend to take these reviews very seriously but noticed an […]
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