Our Sponsors
1980s
Design Notes
Mercedes-Benz W123: Back when form really did follow function
(EXPANDED FROM 10/9/2020) When I think of Mercedes-Benz, the car that comes most quickly to mind is the W123. Introduced in 1976, this was the automaker’s entry-level offering up through 1982, when the smaller W201 […]
Readings
Richard Johnson showed what can happen when a journalist does auto history
(UPDATED FROM 2/19/2021) Histories written by practicing automotive journalists are usually engaging reads with lots of behind-the-scenes anecdotes. However, they can also be analytically superficial and grounded more in access than accountability journalism. In other […]
History
Late-1960s Ford car design film shows US automakers losing it
(EXPANDED FROM 10/8/2021) A late-1960s Ford promotional film offers a fascinating glimpse into the car and truck designs being worked on at the time. Perhaps more than intended, The Design Makers — Inside Ford Design, […]
Quotes
Popular Science questions Chrysler Corporation’s blame game
“Chrysler says its financial troubles are caused, in part, by safety and emissions laws that penalize it more than GM or Ford. It costs Chrysler ‘almost twice as much as it will cost GM’ to […]
Design Notes
Was the 1951 Ford the end of the sensibly-sized ‘standard’ American car?
Reasonable people can debate when the Big Three automakers stopped building sensibly-sized cars during the postwar period. For example, one might point to the 1956 Ford because it was only slightly larger than its postwar […]
Current Events
What should a simple modern car look like?
(EXPANDED FROM 3/1/2020) Once upon a time a Truth About Cars commentator lauded the simplicity of the then-new Jeep Renegade. “Well, I for one am yearning for a simpler time, and this vehicle suggests that,” […]
Media Analysis
How accurate were Popular Mechanics’ predictions about 1980s cars?
For its September 1975 issue, Popular Mechanics’ Detroit Editor Robert Lund asked executives from each of the Big Four U.S. automakers to predict what cars would be like in the decade ahead. Lund started off […]
Quotes
The Economist points to origins of ‘the biggest industrial collapse ever’
“The problem in the 1970s was not really the arrival of better, smaller, lighter Japanese cars; it was GM’s failure to respond in kind. Rather than hitting back with superior products, the company hid behind […]
Quotes
Why General Motors should have been broken in two
“I think if DOJ had cleaved GM into two companies (i.e., Chevrolet and GM), we would today have a more vibrant, competitive American automotive industry. Today, we have two domestic players in an industry that […]