Paul Niedermeyer (2024) recently commented that the “new 1949 Chrysler Corp. line has to be seen as a failure inasmuch as Ford regained the #2 spot, and never looked back. Excellent cars, but not what […]
(UPDATED FROM 5/7/2021) Warren Buffett has argued that the Number 1 problem a company can face is choosing the wrong chief executive officer. Buffett, who is CEO of Berkshire Hathaway, has said that over the […]
(EXPANDED FROM 11/1/2019) The dominant tendency of the U.S. auto industry has been to make its vehicles bigger, glitzier and more powerful. In recent decades both domestic and foreign automakers have embraced this practice. Indeed, […]
“The company’s Product Planning Committee was considering anew the question of an economy (light) car. A report on February 17 (1949) held that there were 4,000,0000 potential customers for such a car and that the […]
This is the final of a three-volume corporate history that runs more than 500 pages of dense text and few photographs. The authors were arguably at their best in presenting in vivid colors the deterioration […]
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