(UPDATED FROM 12/26/2020) General Motors had one of those “be careful what you ask for” problems. In 1962 the automaker captured three-fourths of the premium-priced, big-car market. This was a key reason why GM sold […]
Let’s rank the 10 worst redesigns of postwar American cars that, with one partial exception, were only in production for a single year. By “postwar” I mean between 1949-79. My rankings are obviously subjective, but […]
Indie Auto reader PR stopped by to offer his reaction to our “1965-68 GM big cars: The end of different strokes” article: I write to laud the research conducted and information provided in the article […]
The latest issue of Collectible Automobile suggests that the “aeroback” styling of the 1978-79 Buick Century hurt its sales (Witzenburg, 2023). However, the article doesn’t compare output with previous years or other General Motors’ mid-sized […]
(EXPANDED FROM 12/3/2021) The new-for-1973 General Motors mid-sized cars were allegedly the product of a battle between John Z. DeLorean and GM styling chief William Mitchell. In the book, On a Clear Day You Can […]
(EXPANDED FROM 4/2/2021) Newly declassified intelligence documents show how a crash program by American automakers to switch to eggcrate grilles for their 1972-73 models thwarted a space alien invasion. The strategy worked so well that […]
(UPDATED FROM 8/13/2021) The Chrysler brand attempted to shake off the trauma of the early-60s with a fresh new persona. In 1965 its product line was dramatically restyled. Meanwhile, advertising adopted a much more expressive approach […]
The 1956 Mercury represented the end — at least for a few years — of Edsel Ford’s original conception of the brand. Since it was introduced 1939, Mercury had been positioned toward the lower end […]
(EXPANDED FROM 4/30/2021) A big reason Collectible Automobile has survived longer than the late, great Automobile Quarterly may be because it is less — how you say — highbrow. For one thing, Collectible Automobile‘s presentation […]
(EXPANDED FROM 1/15/2021) The 1938-40 Graham is a popular topic in the auto history media because of the car’s infamous “sharknose” styling. What gets little, if any, attention is that even if the design had […]
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