Geeber recently wrote one of the best overviews I have ever seen about why Chrysler’s dealer networks became so dysfunctional. His comment (below) was in response to, “Lynn Townsend failed to solve Chrysler’s warfare between […]
Reader James E. Duvall offered a thoughtful take on our 1966-67 Chrysler B-Body story that deserves more prominence as a stand-alone letter. While I believe the Elwood Engel’s styling department was on-track and that Lynn […]
(EXPANDED FROM 5/22/2015) The 1959 Studebaker Lark’s design was initially so successful that it was described by historian Robert Ebert as a “miracle” (2013, p. 55). Studebaker-Packard Corporation, which was on the verge of liquidating […]
Last week Automotive News acknowledged that “there has never been a better time for EV startups.” Even so, the trade journal couldn’t bring itself to fully explain why it has been “at least a century […]
When viewed from 1951, Studebaker was the independent automaker most likely to succeed. The South Bend, Indiana-based automaker generated unusually high sales by inventing the family-sized compact. This allowed Studebaker to invest in both a V8 engine and an automatic transmission well before […]
The editorial board of Automotive News sounds schizoid. Earlier this year an unsigned editorial argued that the “debate over the wisdom of converting the world’s automotive fleet from fossil fuels to electrical propulsion is now […]
“Instead of investing in mechanics or inventory, early dealers constructed lavish marble palaces on expensive parcels of land. They clustered on highly visible downtown thoroughfares, often called ‘Automobile Row’. . . . Early dealers could […]
Copyright © 2022 Olympia, Earth Media, LLC | All rights reserved