Working on the 1963-65 Buick Riviera story got me curious about the long-term trajectory of the brand’s high-end family cars. A low point was the 1958 recession, when the Roadmaster and Limited together garnered under […]
(UPDATED FROM 12/26/2020) General Motors had one of those “be careful what you ask for” problems. In 1962 the automaker captured three-fourths of the premium-priced, big-car market. This was a key reason why GM sold […]
While the 1961 Chrysler was hardly a stylistic masterpiece, it strikes me as being the least weird of the automaker’s lineup in that model year. The Plymouth suffered from a bizarre shark-faced fascia, the Imperial’s […]
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