Indie Auto reader MB sent in a letter to the editor in response to our story, “Jaguar Type 00’s design masterfully cures Great Britain’s industrial disease.” Yes, I agree that the new jaGuar design is […]
Jaguar has been heavily criticized for a rebranding effort that has culminated in the unveiling of the Type 00 concept car. While I get that complainers will complain, somebody needs to cut through the noise […]
One could point to a number of car designs that represented the turning point where foreign automakers began to outshine Detroit in the late-60s and early-70s. The first-generation Jaguar XJ strikes me as particularly important. […]
(EXPANDED FROM 11/5/2021) The Jaguar Mark X may have a commanding presence, but it also looks like the lovechild of a Hudson step-down and the Oscar Mayer Wienermobile. Intriguing but somehow . . . not […]
Back in the early-60s men mainly wrote ad copy. So when Joan Maisel landed a job at a major ad agency in New York City, she got stuck doing secretarial work even though she was […]
In developing an electric truck, Rivian Automotive has promised to reset expectations about a market segment that has been short on innovation for decades. At least that’s what R. J. Scaringe, CEO of the Detroit-based start-up, told […]
“I’m of the opinion that because you can make it different, because the electric powertrain gives other possibilities (you should). And I think Jaguar showed it beautifully with the I-Pace — where the front end […]
This 224-page paperback book by John Gunnell is useful if you need specific product information or annual sales data, organized by year. Nestled amidst the full-color photos and data are short bursts of analysis. Standard […]
What’s fascinating about the mega-merger hype is the degree to which it downplays obvious questions. Was not the over-consolidation of the U.S. auto industry after World War II a major reason for its subsequent humbling […]
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