Paul West has offered a sophisticated counterpoint to the conclusions in my article, “Would Hudson have been Packard’s best merger partner?” I am thus elevating his comment to the front page. Nice article, Steve. I […]
(EXPANDED FROM 10/23/2020) Old Car Brochures has an unusual marketing piece from Packard. “Story of a Living Legend and the world in which it grows” showcased the automaker’s history as well as its last-ditched effort to […]
(EXPANDED ON 1/20/2023) The 1955 Packard’s styling was nicely done in many ways — but it was also an evolutionary dead end. The designers of the last “real” Packards deserve credit for two things. First, […]
(EXPANDED ON 1/27/2023) Many books, magazine articles and blog posts have been written about the independent automakers’ struggle to survive in the 1950s. Even so, I have come across a number of unresolved mysteries relevant […]
“George Mason’s invitation to Packard to join AMC was lost in Packard’s and Studebaker’s rush to embrace. Mason knew about the negotiations, but gamely showed up at East Grand to make a formal presentation to […]
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