Jim Motavalli Archives

"The Design Makers -- Inside Ford Design" film from late-60s

How 1960s car design reflected the good old (boy) days

June 24, 2022 Steve 3

(UPDATED FROM 8/7/2020) I enjoy reading automotive designers talk about what it was like to back in the 1960s. A part of me is interested purely for the nostalgia of it all. But another part […]

Forward Drive: The Race to Build ‘Clean’ Cars for the Future

April 20, 2013 Steve 0

Almost all of the material in this book is now dated, but I include Forward Drive as a cautionary tale about heralding change in the American auto industry. Forward Drive was published in 2000. That was […]