1958 Oldsmoble
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Groupthink

A tendency toward groupthink has been a chronic problem in the American automobile industry since the mid-50s. This was a key driver of the domestic automakers’ dramatic decline from the late-60s onward. More recently, foreign […]

Quotes
Quotes

Marketing lacks original thought

“It’s not just a plague; it’s standard operating procedure, something that permeates car company marketing enclaves all over the world. I am convinced that there is a secret automotive marketing boot camp buried underground somewhere (perhaps […]