“Here is a marvelous high-speed touring car. Its comfortable ride and straight-as-a-die tracking on straightaways make it a very attractive vehicle for long-distance driving. Its front-wheel drive is also a great asset on wet, icy, […]
Geeber offers valuable additional layers of analysis to our story, “Was the ‘Ford blitz’ to blame for the collapse of independent automakers?” Thus, I’m elevating this comment to the front page. While the focus has […]
DECG50 has weighed in with an additional round of thoughtful analysis about product proliferation at General Motors in response to these (go here and here) posts. Steve, thanks for furthering the discussion and for the […]
In our discussion about market segmentation, DECG50 asked an insightful question: Would General Motors have been more disciplined if Alfred Sloan still headed the automaker in the 1960s? “From what I understand, Sloan viewed GM […]
CJ recently wrote an exceptionally thoughtful comment that I would like to highlight on the front page as a letter to the editor. This missive was in response to the story, “Historians differ on origins […]
(UPDATED ON 10/14/22) The second-generation Chevrolet Corvair was one of the best cars General Motors has ever built. Its styling was exceptionally clean for the mid-60s, which were dominated by fussy gingerbread designs. Meanwhile, the […]
This letter is in response to our story, “1966 Oldsmobile Toronado: Just another shiny thing from General Motors.” Your analysis is just flat wrong! Our next door neighbors bought a new Toronado in 1966. It […]
The July 1966 issue of Popular Science breathlessly predicted what U.S. automakers had planned for the next model year. Even though introductions were only a few months away, a surprising number of the magazine’s predictions […]
(EXPANDED 8/3/2022) The 1969-71 Chrysler was an unfortunate example of a promising design that went sideways because of a few bad decisions. The Chrysler was exceptionally clean and purposeful for an American premium-priced car of […]
Halo cars tend to quite popular — even wetness inducing — among auto enthusiasts. That’s because the mission of halo cars is mostly to generate a positive buzz about a brand rather than high sales. So […]
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