Even though Ford came out with one of the first mid-sized cars in 1962, only three years later it was pummeled by General Motors and Chrysler. In 1965 even American Motors’ mid-sized lineup outsold Ford’s […]
Jim Dunne, Popular Science’s Detroit editor, made a number of predictions in the first half of 1972 that didn’t pan out. For example, in the January issue he stated that for 1973 both AMC and […]
LS stopped by to respond to our article, “1970 Pontiac Firebird: Time to go on a diet.” I don’t know what the author is talking about. The 1970 Firebirds were lauded as a groundbreaking design. […]
(EXPANDED FROM 6/3/2022) The 1970 Plymouth Barracuda and its sibling the Dodge Challenger proved to be a costly mistake that epitomized Detroit’s slowness in responding to changing times. Indeed, the Chrysler Corporation’s early-1970s pony cars […]
Predicting the future of the U.S. auto industry has always been fraught with peril. Popular Science’s Detroit Editor Jim Dunne got a lot of things right in his reporting during 1970, but a number of […]
In its April 1974 issue, Popular Science shed light on a Chevrolet Vega-based sporty coupe that was slated to compete with the subcompact Ford Mustang II. The unnamed car’s main claim to fame would be […]
Pete DeBest thought he had it made. He followed his dad into the car business by landing a gig at Pontiac’s ad agency as a copy writer. Things went great at first. For example, one […]
(EXPANDED FROM 7/7/2021) A few years ago Stéphane Dumas quite rightly noted that another alternative to the 1964 Rambler Tarpon concept car was the XR-400. This was a 2+2 convertible proposed to American Motors in […]
(UPDATED FROM 12/8/2021) Did Ford make the right move by pulling the plug on a US-built subcompact slated to be introduced in the fall of 1962? The car, initially called the Cardinal but later renamed […]
Our story, “1967-73 Mercury Cougar: A classic goes to hell,” apparently took the smile off the face of (former?) reader SL. He flatly declared, “The 1971-73 Cougars are awesome cars. All this talk about them […]
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