The Edsel and Lincoln were the Ford Motor Company’s most visible failures of the late-50s, but the Mercury was also an embarrassment. The ill-fated Turnpike Cruiser epitomized both the promise and futility of Ford’s ambitious […]
Corey Lewis may be The Truth About Cars’ best writer these days, but his piece on the 1961-63 Imperial offers a questionable take in some ways. The biggest eye-opener is Lewis’s (2021) contention that Chrysler […]
(UPDATED 11/25/2022) For 1956 the Big Three were on relatively good behavior. Only one of their products was outrageous enough to be nominated for Indie Auto’s Ugly Car of the Year Award. All the rest […]
In retrospect, Studebaker shouldn’t have assigned Brooks Stevens to restyle its Lark for 1964. He may have had a more mainstream design sensibility than Raymond Loewy, but Stevens was also the guy who coined the […]
(EXPANDED ON 1/27/2023) In doing research on our “unresolved postwar mysteries” story, I came across a piece of information that challenged one of my long-held assumptions. George Hamlin and Dwight Heinmuller stated that the Briggs […]
(EXPANDED ON 1/27/2023) Many books, magazine articles and blog posts have been written about the independent automakers’ struggle to survive in the 1950s. Even so, I have come across a number of unresolved mysteries relevant […]
Joe Ligo shows the value of auto history films in a 10-minute piece about the 1954 Kaiser Special. He mixes historical footage and scenes from a test-drive of a restored Kaiser as the visual backdrop […]
Elon Musk now admits that Tesla nearly died last summer. The sidelined CEO told Axios on HBO that “the company was bleeding money like crazy” during the Model 3 production ramp up. Musk added that […]
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