Subcompact cars
AMC’s Roy Abernethy was confronted with three big threats in 1960s
Auto historians — both professional and armchair — tend to beat up too much on Roy Abernethy’s leadership of American Motors in the 1960s. Thus, it was good too see Geeber (2021) recently respond to […]
Road & Track once predicted a Karmann Ghia-based VW sedan
The Volkswagen Beetle was a hot commodity in 1959, but it was unknown how the car would hold up against the Big Three’s armada of new compacts in 1960. This led Road & Track magazine […]
Mitsubishi tanked in U.S. due to ‘epic’ mismanagement and lack of vision
George Denzinger recently wrote a lengthy — and quite nuanced — comment that I would like to highlight on the front page as a letter to the editor. His missive was in response to the […]
Satire of a 1960 VW ad essentially mimics marketing for U.S. compacts
(UPDATED 3/20/2023) Back in 1963, advertising executive Fred Manley presented a slide show parody about how to improve Volkswagen’s legendary “Think small” ad. The “best practices” he presented look hilariously misguided when applied to this […]
What is the right size for a Ford Mustang?
(UPDATED FROM 10/9/2020) Did Ford deviate too much from the original Ford Mustang’s size before finally getting it right once again in 2005? That year was pivotal because it was the first time in a quarter […]
Would AMC have done better if George Romney had stayed longer?
Would American Motors have continued to be successful in the second-half of the 1960s if George Romney had stuck around? He stepped down as CEO in 1962 to successfully run for governor of Michigan. This […]
Toyota, please bring back the original Scion xB
When Indie Auto opened up its comment threads, I failed to “enable” that function on a few older stories. That included, “How Toyota ruined the Scion xB.” So LR used our contact form to offer a response to the article: You’re […]
Aaron Severson: Would Ford Cardinal have spawned FWD derivatives in U.S.?
“We may speculate, of course, that had Ford gone ahead with the U.S.-market Cardinal/Taunus P4 and if that had been reasonably successful, it might have spawned follow-on FWD derivatives in the manner of the later […]
Car and Driver: Rambler was a ‘dreary’ protest car
“This nation’s car market has always supported a handful of what seem to be ‘protest cars.’ There were a lot more of them before World War II, but the post-war era has had it share: […]