Henry Goverti was a huge fan of the Thunderbird. He had owned three of them — and still drove a 1966 convertible to work in the summer. It had a certain flair that epitomized the […]
(EXPANDED FROM 6/18/2021) In selecting the 1966 Oldmobile Toronado as its Car of the Year, Motor Trend (2005) took out its pom-poms and gushed that “never in the 14-year history of this award has the […]
Michael Karesh (2023) of TrueDelta recently asked, “Which cars (model and year) from the Detroit Three since 1980 do you feel qualify as design icons?” I would invite you to check out the ensuing debate […]
Working on the 1963-65 Buick Riviera story got me curious about the long-term trajectory of the brand’s high-end family cars. A low point was the 1958 recession, when the Roadmaster and Limited together garnered under […]
(EXPANDED FROM 10/1/2021) The four-seater Thunderbird was a surprisingly pivotal car for the Ford Motor Company during the postwar period. The T-Bird showed that the No. 2 automaker could better compete against mighty General Motors if it pioneered new […]
(EXPANDED FROM 12/31/2021) The Edsel is generally pointed to as the Ford Motor Company’s biggest post-war flop, but the 1958-60 Lincoln deserves a consolation prize. This car represents the disastrous final phase of Ford’s no-holds-barred […]
(EXPANDED FROM 2/8/2022) Why was the futuristic-looking Studebaker Avanti given a tall, flat and small windshield? That windshield ranks with the 1964-66 Imperial in looking terribly mismatched with the rest of the car. The most […]
(EXPANDED FROM 3/26/2021) The 1958 Edsel was already an over-the-top design, but one owner wanted to take it to the next level. They gave their car a retractable roof. This was doable because entry-level Edsels […]
(EXPANDED FROM 10/8/2021) A late-1960s Ford promotional film offers a fascinating glimpse into the car and truck designs being worked on at the time. Perhaps more than intended, The Design Makers — Inside Ford Design, […]
(EXPANDED FROM 4/2/2021) Newly declassified intelligence documents show how a crash program by American automakers to switch to eggcrate grilles for their 1972-73 models thwarted a space alien invasion. The strategy worked so well that […]
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